New York, N.Y. -- July 7, 2008 – Wirewize, the Web site that helps consumers get the most out of their home theater purchases, is a hit throughout the blogosphere, getting notice and acclaim from some of the Web's most influential technology and "new and cool" blogs.

"We're not surprised that everyone likes Wirewize so much," says Wirewize CEO Dean Summers. "Today's consumer electronics are more complicated than ever, and many people need a helping hand getting their home theater gear connected and working at maximum performance.  Wirewize makes it easy for people to enjoy their purchases and cut through the techno-confusion."

The Wirewize site has been written about everywhere from tech-centric sites like CNET to sites and blogs that focus on cultural and business trends.  Some noteworthy quotes about Wirewize (Click the quotes to view the full posts):

"The concept is great!" -- The Download Squad
"The cable recommendations were sound, and the setup wizard worked well" -- Fresh Arrival
"Clueless no more!" -- Conducive Technology
"This is definitely a website worthy of a bookmark!" -- Girl Robot
"A great site for mom and dad or grandma and grandpa" -- Computer Help For Seniors

Wirewize is a product of CE Interactive, a New York-based information technology company whose mission is to simplify the consumer electronics experience.  CEI has developed Wirewize as the definitive platform that clarifies cross-brand connectivity, reduces “no fault found” returns, improves brand loyalty, and greatly enhances the customer experience.  CEI’s Wirewize platform embodies cross-brand product attributes, metadata and advanced logic, and delivers this powerful combination through a variety of products for retailers, manufacturers, service providers and consumers.  More information about Wirewize and CE Interactive can be found at www.ce-interactive.com.

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